Friday, December 30, 2011

should I buy a branded or non branded product?

what is a branded product? and what is a non-branded product?

Why do we buy branded products?

When I was small, I was taught that buying branded should be frown upon. Because essentially buying something that overpriced but little value.

But as I grew older, it's entirely a different case. Every brand has a vision.Some chose to be only luxury products. Some chose to be available for all price range.

The reason these companies priced their products are also what drives the brand the company. If everyone owned a Ferrari, the car would probably lose it's exclusive touch. If Ferrari made their cars in mass amounts such as of the Proton, it probably won't be attractive as it is now.

But, on the other hand, certain brands do carry models for different price range. For example, Logitech.
Logitech is computer peripheral company. They sells speakers, mouse, keyboard, steering wheels, and etc.
Some of these models prices start from RM30 and above.

The reason we buy a certain brand, because we know and we trust this brand will give us the quality that we want. For example, I paid RM30 for a pair of speakers which will work for as much as I paid it, that it won't break down easily but just sufficient to fulfil my audio enjoyment.

My point is, the view was I taught when I was young is totally invalid.


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